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social media marketing trends 2024

Social Media Marketing Trends 2024

Social media marketing has become an essential part of a company’s digital strategy, allowing you to effectively engage your target audience and drive business growth. As technology continues to evolve, marketers need to stay on top of the latest trends and take advantage of the ever-evolving social media landscape. Here, we will discuss social media…

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Digital Marketing Trends for 2024

Digital Marketing Trends 2024

Digital marketing is complex today and will inevitably become even more complex in the future with the advent of new technologies and platforms.  It’s amazing how quickly digital marketing platforms and strategies evolve. Modern marketers need to be extremely agile and flexible to succeed in today’s volatile marketing environment. Here, we will discuss the top…

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Celebrity Deep fake -Tom Cruise

Celebrity Deep fake, Content and Social Media Implications

The recent deepfake controversy involving actresses Rashmika Mandana, Kajol, and Katrina Kaif turned into a public issue in India. There was a video that went viral on Twitter showing rapper Nicki Minaj and actor Tom Holland a hopeless couple and recounting a home invasion by none other than Mark Zuckerberg. After watching this video on…

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Growth of Cryptocurrency

Blockchain and Cryptocurrency

Cryptocurrency has continued to be a buzzword for the last few years but its popularity tremendously in the last 2-3 years. Earlier, crypto investment was solely considered as an alternative investment opportunity. Now, it is being treated as a viable investment portfolio even in retirement plans.  Here, we will discuss the growth of blockchain and…

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WordPress Security

WordPress Security Best Practices

WordPress is an open-source content management system (CMS). It’s the most popular and easiest tool for people who have no knowledge of coding intended to create websites and blogs. This software is free and anybody can install, use and modify it for free. Currently, WordPress is the world’s most popular content management system that powers…

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work from home

WFH, Cost-Cutting and Mental Health

Work from Home (WFH) has emerged as an efficient tool for corporate cost-cutting (cost–saving) and finding employee replacement (substitute). In reality, work from home provides companies huge cost savings, but little in return for their employees. There are many aspects to this wfh issue. The question arises why only wfh employees will face the pay…

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Digital Transformation Branding

Digital Transformation Branding

Branding continues to be a tricky subject since the advent of brand-name goods. When it comes to branding, is not only an art but also a science that is a technique to understand the mercurial moods of the purchasing public. Being in an age of a digital marketplace and an ever-connecting world population, there are…

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Blockchain Internet of Things

Blockchain Internet of Things

The Internet has turned into a vital component of our lives. It’s linked to every single aspect of human life starting from occupational, communication, educational, financial to recreational activities. The Internet is an important component of the modern lifestyle. It’s hard to comprehend our lives without it. More so, the global pandemic has forced the…

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Web 3.0

Web 3.0: Next Generation Internet!

Can you imagine life without the internet these days? Yes, the Internet has become a critical component of everyday life. The outbreak of the global pandemic has forced human society to have a greater dependency on the online world. Our occupational, educational, financial, communicative, and recreational activities are all governed and controlled by the Internet….

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Content Marketing 2022 Trends

10 essential content marketing 2022 trends

Content is King and so does Content Marketing. What is content marketing and why there is so much buzz around content marketing these days? Content is immensely important these days because Google is putting heavy emphasis on content. Content marketing is a powerful tool in the digital age to connect to your targeted customer. Content…

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Cryptocurrency trading

Cryptocurrency Trading, Blockchain and Apprehensions

The Indian government has decided to bring a bill in the parliament that will ban most crypto-currencies in India. This ban will apply to all private crypto-currencies baring few. But it continues to allow the technologies associated with it and its use.  The bill also includes the creation of an official digital currency by the…

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